4 in 10 US Adult Cell Phone Users Have Apps
Of the 82% of US adults today who are cell phone users, 43% have software applications on their phones, according to a recent survey from the Pew Internet & American Life Project.
Of the 82% of US adults today who are cell phone users, 43% have software applications on their phones, according to a recent survey from the Pew Internet & American Life Project.
1/3 of US Adults Have Cell Phone Apps
When taken as a portion of the entire US adult population, the above figure from “The Rise of Apps Culture” equates to 35% who have a cell phone with apps. This figure includes adult cell phone users who have downloaded an app to their phone (29% of adult cell phone users) and have purchased a phone with preloaded apps (38% of adult cell phone users).
1/4 of US Adults Active Cell Phone App Users
1/4 of US Adults Active Cell Phone App Users
Of those who have apps on their phones, only about two-thirds of this group (68%) actually use that software. Overall, that means that 24% of US adults are active cell phone apps users. Older adult cell phone users in particular do not use the apps that are on their phones, and one in 10 adults with a cell phone (11%) are not even sure if their phone is equipped with apps.
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