Where is Headed North American Mobile?

North American Mobile

Return to Tiered Pricing LikelyJuniper also predicts North American mobile carriers will switch from unlimited data plans back to tiered pricing plans in the coming years. Juniper says this is a logical step, as North American carriers have not greatly benefited from the advent of unlimited data plans. However, Juniper cautions that unlimited data usage has enabled innovative applications and higher quality mobile content, and that many subscribers will have difficulty tracking their data usage.

Mobile Gambling Has Good Chance for Growth

Despite its slow rate of growth in North America, mobile gambling has good chance for global growth, according to other recent Juniper research. “Good Odds for Mobile Gambling” findings indicate total global wagers on mobile gambling services will reach about $48 billion USD by 2015. Steady growth in the vertical has been occurring in the past two years despite the worldwide economic downturn, mainly in the mobile betting niche.

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