Increased recognition of the shifting roles for men in many households is leading to a greater awareness that in many instances, dads are now taking over the primary shopping role for the home as moms continue to enter and remain in the workforce.
The number of stay-at home dads increased by 46% between 1999 and 2003, and in 2006 men comprised 41% of the primary grocery shoppers.6
The increasing presence of dads in the supermarket, drug and specialty retail stores suggests that more gender-directed marketing of food and cosmetic products could have an important payoff in terms of increased sales to male clientele as they explore the product aisles. Older men may be more interested in purchasing convenient and health-promoting “heat-and-serve” full meal products that would be easy to prepare and help them combat the middle-aged bulge or other symptoms of a body that is starting to go awry.
https://www.fortitech.com/Portals/0/HTMLImages/docs/Nutrients%20Impacting%20Men’s%20Health_FINAL_ENG.pdf
http://www.depsyl.com/
http://back2basicnutrition.com/
http://bionutritionalresearch.olhblogspace.com/
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment