4 in 10 Shoppers Interact w/Retailers via SocNets
Four in 10 US consumers interact with retailers through social networking sites, according to a new survey from Deloitte. Data from the “2011 Spring Consumer Pulse Survey” also indicates out of this consumer subset, 63% interact to find out about promotions and 56% browse products on retailer social networking pages.
In addition, 38% of shoppers who interact with retailers through social networking sites review recommendations.
http://www.marketingcharts.com/direct/4-in-10-shoppers-interact-wretailers-via-socnets-17027/deolitte-retail-socnet-apr-2011jpg/
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